Strategic eCommerce Consulting for Private Equity-Backed Brands

To optimize a brand's digital Commerce results, we are able to offer strategic guidance and detailed assessments

Join the world’s top investors

Delivering On A
Value Creation Plan

Your Board has delivered your management team a new plan to invest in and grow emerging channels, but all is not well:

  • You need to analyze relevant and comparable approaches taken by other retailers worldwide

  • New eCommerce channels might threaten your existing business.

  • You are willing to learn new capabilities, if only you knew which capabilities would be most important and when.

  • Your employees are still aligned around the old priorities.

  • You want to explore new creative options.

What got you here, won’t get you there.

Upcoming Sale Event

One of your brands is planning to be sold in the next 12 months. How do you maximize the value prior to such an event?

  • Which revenue channels will potential acquirers place the highest value in and why?

  • What activities should I double-down on prior to the sale?

  • What valuation will a potential acquirer place on the asset

How do I deliver the most value in the shortest time?

Failure To Launch

You announced a new Direct-to-Consumer initiative publicly, and, well, it’s not going well.

  • Consumer complaints are piling up.

  • Teams aren’t aligned and there is no single accountable owner for the new initiative.

  • You’ve missed more launch dates than you can count, and the next date still doesn’t seem realistic.

  • You realize after you launch you chose the wrong technology partners.

We may need a reset.

Services for Private Equity Brands & Retailers

Get unique insights on challenges related to private equity and enterprises. Our services are tailored to your company needs, allowing you to see immediate results by the end of the engagement.

Investor Due Diligence


You are a private equity firm looking to evaluate an eCommerce acquisition target and need to understand if the company is ready to scale.

Direct to Consumer eCommerce Growth Plan

You need help developing a detailed plan in order to thoughtfully enter the market in a partner-friendly way, with the right assortment, and appropriate organizational capabilities.

Amazon Marketplace Optimization

You see tremendous potential in your Amazon business, but do not have the resources or expertise to efficiently determine what areas need to be improved to promote growth.

See Our Work

Kamik Footwear

Torquest Partners came to RMW Commerce for its Kamik Boot brand to find a true eCommerce expert to help us improve its first-party Amazon business. We conducted a comprehensive audit of all aspects of their Amazon business, and helped them gain a graduate-level education of doing business on Amazon at the same time.

H2 Brands Group

Nova Capital Management, the private equity group which owns H2 Brands, is expecting a financial event in the next 1-3 years.  To drive the maximum possible enterprise value, the CEO has asked RMW Commerce to commission an audit of the Digital/eCommerce portfolio for the purposes of assessing, benchmarking, and improving the brands under management.

Hear From Our Clients

“Rick and his team focused on exactly what we needed and met the tight timelines that due diligence often requires.”

- Jason Caldwell, CEO, GracoRoberts

“The recommendations were actionable, organized, and timely. We loved working with Rick and his team on this and would recommend him without reservations!"

- Mike Forcht, Director, Portfolio Management, Torquest Partners

“Rick Watson is a gem and best-in-class expert in the E-Commerce world. His references come across as a “Who’s Who” in the world of E-Commerce, and they are all accurate.”

Effy Zinkin, COO, General Counsel of WHP Global

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When growth is elusive, I am an expert at asking incisive questions to surface the real issues and then present straightforward ideas that your team can actually implement.

Mistakes are expensive. They cost money, of course. What’s worse is the opportunity cost. I work with investors and management teams worldwide to help them get a handle on their digital business plans to execute a clear path forward